Hands-on, Off-site, In-house Flagship Magazine Editor
Oil and gas services client launches a big-deal corporate magazine.
They hire award-winning Pentagram to provide design. They hire me to serve as managing editor.
Highlights
Shaped editorial strategy and provided high-level ideation and direction on all content
Aligned internal creative team and external design partner to foster collaboration
Formed relationships throughout the organization in order to mine hidden stories and develop a network of go-to SMEs and allies
Researched and wrote editorial features; edited content provided by internal marketers for clarity and consistency; sourced and supervised writers for cover stories
Oversaw all content creation, editorial planning and project management